Business Modeling 15
Top Three Most Overlooked Steps to Scale Your Startup
Search the term “scaling a startup” in Google and you get thousands of search results offering: “the ultimate guide”, “everything you need to know”, “the [insert a number since millennials love numbered checklists] steps to scaling your startup”, and other fun titles that talk about scaling startups. It’s great that there is so much literature […]
Mastering the Philosophy Behind Minimum Viable Product (MVP)
In the vast world of business methodologies, there are many ways to get your startup off the ground. Developing a minimum viable product, or MVP, is an increasingly popular technique with proven potential for gains. Here’s how it works and why it might be right for your expanding enterprise. What Is a Minimum Viable Product? […]
Dangerous Self-Doubts Starting a Company
Dear Startup Founder Launching a startup has got to be one of the most endangering things you can do for your ego. When everything’s running smoothly, you feel good about yourself. But the typical pitfalls of running a startup are guaranteed to threaten a startup founder’s fragile ego and make you doubt whether you have […]
The Startups Who Were Timed Just Right
While getting the timing of a new business just right depends on a whole host of outside factors – and most of them are out of your control as a founder – one of the best ways to learn is through the experiences of others. For better or worse, 10 cases are offered below for […]
The Single, Biggest Reason a Startup Succeeds or Fails
The startups that succeed beyond their founders’ wildest dreams are the often the ones that hit the sweet spot between being too early and too late. When around 90% of all technology-based startups eventually fail, knowing where that sweet spot is and how to hit it might be the difference between living and dying in […]
Powerful, New IoT Devices are Reshaping Our World
As a business leader, you know that staying connected to your data is important, but it’s not always clear how to choose smart technology that facilitates your business goals. Anyone can pick an interesting business device with ample wow factor, but to leverage the true power of the Internet of Things, or IoT, you need […]
Create Mind-Blowingly Effective Customer Personas
How well do you know your customers, and how did you come by that knowledge? Do you really know what makes them tick, or are you just taking a blind shot in the dark? You are doing your company a huge disservice if your buyer personas aren’t based on accurate facts and research. Without a […]
How To Measure Your Mobile App in Fifty Nifty Ways
So you’ve created an awesome mobile app. The design is perfectly intuitive and visually stunning. It works even better than you thought it would. In fact, you are starting to wonder how you ever lived without it. You’re even starting to see some measurable results based on industry standard key performance indicators. Naturally, you hope […]
How To Create A Successful Crowdfunding Campaign
We can agree that crowdfunding is certainly trendy right now, especially in the startup community. It’s easy to understand why. Getting funded by appealing to the public seems like an incredibly appealing funding solution for a myriad of reasons. In fact, both established business owners seeking cash to launch new products, services, or programs and […]
How To Decide What Monetization Model Is Best For Your Mobile App
You’ve heard of apps like Instagram and Candy Crush making millions of dollars or being bought for millions of dollars, which makes sense when all your friends have been addicted to them like crack. Candy Crush makes billions of dollars a year with no problem. Now what we’re all wondering is how the hell do they do it? First of all, there […]
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